How to use Rabbithole

Here are some neat things you can do with Rabbithole, the web’s first and fastest free image generation and uplication website. (Full disclosure, it’s my side project and is 100% separate from my day job at Hearst Magazines.)

A quick note about Rabbithole’s interface; it’s designed to be both powerful and simple. It lets you type some Keywords, upload a photo to help steer the image generation (ie a Reference Image), and upload a face photo for face swaps. Then you press “Generate Image” and that’s basically it.

There’s more functionality hidden throughout the site, but you’ll discover it as you use it.

So here are a few fun things you can do with Rabbithole.

1: Virtual Photoshoots of Yourself

Man sea captain churning sea candid portrait

Type a few Keywords then add your face as the Face Image and press Generate Image as many times as you’d like. (Notice that the Reference Image is intentionally left blank.)

Here’s a pro tip: Save time experimenting with different keywords BEFORE adding your face, because generating images with a face swap is a little slower than if there’s no Face Image added.

2: Duplicate Almost Any Image

You can use Rabbithole to duplicate almost any photo, creating an endless feed of similar images. It takes a little trial and error to get the keywords right, but the process can be really fun.

Pro tip: Turn off “Randomize” to systematically test different keywords.

When using a Reference Image, I’ve found that fewer keywords are better, because the image itself has some keywords/concepts already baked in.

And if you add a Face Image, the next time you press Generate Image, the results contain the face of the image you’ve uploaded.

You can even use the same image as the Reference Image and the Face Image!

A quick note about Keywords; notice how it gave me a beard in the photos above? That’s because the beards are naturally associated with the keyword “man”. But what if I didn’t want a beard in my photo? You might be temped to type “no beard” into the keywords, but that wouldn’t work as you might expect. Why? Because the Keywords have no concept of negatives. (If it sees any mention of “beard” it’ll just add a beard like an idiot.) So instead, use keywords for what you DO want in your image, not what you DON’T want. In this case, the keywords “clean-shaven” work well to remove the beard.

That’s an important concept so I’ll reiterate; use Keywords for only what you DO want in your image, not what you DON’T want. It takes some extra brainpower to think of Keywords like “clean-shaven” instead of “no beard”, “candid photo” instead of “not an illustration”, or “ugly” instead of “not yassified”, but hopefully you get the idea.

3: Create bizarre and hilarious stuff

This is obviously a really fun way to use Rabbithole. But please use it responsibly. For example, if you make images of “pope breakdance competition” maybe don’t circulate them online claiming they’re real.

dramatic pope rap battle high energy
pope breakdance competition
pope breakdance competition crowded dark basement party photo

4: Stock Photos / Peoplewatching

Yes, Rabbithole is great for making free stock photos that can be used by graphic designers, artists, students, teachers, etc. But it’s also really entertaining to generate various situations and letting your brain tell a little story about each one.

For example, this prompt (“ugly man modern office oxford candid“) is fun to imagine you’re getting fired from your advertising agency job by this guy.

Every time you press Generate Image, you get a new story to imagine!

ugly man modern office oxford candid

Also, note that the keyword “ugly” is very effective to make people look more realistic. (The open-source ai model I’m using was trained on too many beautiful people, so “ugly” helps balance it out.)

Another hypothetical situation below; you’re trying to introduce yourself to your new neighbors but nobody speaks your language.

ugly angry confused woman tanktop sqinting yard

Or suppose you have a neighbor who’s into woodworking and you’re always interrupting him mid-project.

ugly angry confused man button-down candid workbench forearms

I have to say that generating images with ai to tell stories in your head is a totally new and exciting type of media consumption that I haven’t seen replicated anywhere else.

5: Interior Decor / Architecture

It’s fun to photograph an area of your home and re-imagine it with ai. In this case I took a photo of my living room and wanted to get decoration ideas. So I used the prompt “architectural digest magazine living room mid century modern” and from looking at the photos I’m getting tons of inspiration.

architectural digest magazine living room mid century modern

6: Contradictory Concepts

One fun thing about Rabbithole is that it’ll never refuse to generate an image for you. Whatever you throw at it, it’ll do its best to make an image that could be captioned by those keywords, up to about an R-rating.

hot cold photo
painful soothing photo
dictator portrait lemons

7: Photo Quiz

Have someone else generate an image, then tell you the seed and the Keywords in a random order. See how long it takes you to re-create the keywords in the right order.

Try it out with this example: See if you can re-create this image using the seed “123” and a combination of the keywords “sculpture sad doctor circus explosion”.

8: Empty Prompts

Sometimes it’s fun just to leave everything blank and press “Generate Image” for some eye candy.

Then if an image draws your attention, you can enter some keywords lean into it more. Here, I’m liking that image of the rocky river so I entered some keywords to explore it further.

rocky cliffs river mountains

Changing the aspect ratio also opens up new creative options. I wonder what Ansel Adams would have to say about all this.

rocky cliffs river mountains black & white

I’d love to see what you create with Rabbithole, and if you have any feedback on how to improve the site I’d love to hear it! You can contact me about Rabbithole by emailing splashingio.rabbithole@gmail.com.